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Novatia Consulting is the top Market research service in Jos

Novatia Consulting is a market research service company in Jos that provides top market research consulting, market research agency and industry research solutions. It operates across a wide range of industries and provides competitive insights to its clients.

Novatia Consulting is the leading market research services in Jos. As a market research consultancy, we have been conducting qualitative and quantitative market research studies for over 10 years in Jos.

Novatia Consulting has offices in Lagos and Abuja as well as a network of associates located across the country. We also provide pan-African services to our clients and are certified by the Africa Market Research Society (AMRS).

Novatia Consulting is the leading market research services in Jos. It is a consultancy that analyzes and provides tailored market research solutions to companies on their strategy and sales in Jos.

Market Research Company in Jos: Market research is finding solutions to unknown issues or problems by gathering information from different sources and then analyzing it.

A market research company has a team of experts who provides these solutions as well as keep track of the latest trends coming from various sources .

Novatia Consulting is the leading market research services in Jos. It has been providing market research services to its clients since 2010. The company is a market research agency in Jos and provides qualitative, quantitative, and mixed methods market research services.

Our Market Research Services in Jos

Novatia Consulting offers a wide range of market research services that are tailored to meet the specific needs of your business or organization. Our experts provide you with qualitative and quantitative studies such as customer satisfaction surveys, customer loyalty studies, customer satisfaction analysis, customer experience analysis, social media analytics, competitive intelligence reviews and more. Novatia Consulting is a global leader in the field of market research with over 15 years of experience in the industry. We have strong capabilities for conducting high-quality data collection through our proprietary.

Novatia Consulting, is a leading market research services in Jos. It is the top market research consultancy in Jos and has been providing market research services for more than a decade.

Novatia Consulting has a team of experienced professionals that provide qualitative and quantitative insights on the Josn market. The company uses the latest tools and techniques to provide its clients with qualitative insights on the Josn market.Novatia Consulting is the leading market research agency in Jos. It offers services such as market research, survey design, and data analysis.

Novatia Consulting has been operating in Jos for over 10 years now and has a client base of over 200 companies. They have also worked with companies outside of Jos, such as PepsiCo, Nestle, and Unilever.

Novatia Consulting offers market research services to clients that include quantitative and qualitative research methods. They offer custom reports that are tailored to the needs of clients using both primary and secondary data sources.

Novatia Consulting is the leading market research services in Jos. It is a market research consultancy that offers services to clients across the globe. It has been at the forefront of providing innovative solutions to its clients and strengthening their business through market insights and strategic data.

Novatia Consulting has a team of experienced researchers, analysts, and consultants who are committed to delivering quality service.

Novatia Consulting is a market research services company in Jos. It is the leading market research consultancy in Jos. The company provides services and products for both public and private sectors.

Novatia Consulting offers market research consultancy services, including public opinion surveys, focus groups, data analytics, and more.

Novatia Consulting is a leading market research services in Jos. They are the top market research consultancy in Jos and offer a wide range of market research services that include quantitative, qualitative and predictive analysis.

Novatia Consulting is one of the most reputable market research companies in Jos. They have been around for more than 10 years with a vast experience and expertise in market research that spans across Africa, Asia, Europe and North America.

Why choose our market research services in Jos

Market research is a process that helps businesses understand their target customers better. It helps them decide what products to develop, how to position themselves, and how to market themselves.

Novatia Consulting has been providing market research services in Jos for over 20 years. We have conducted over 100,000+ interviews in Jos and we have the experience to back it up.

We are a market research agency with a wide range of services that includes qualitative and quantitative market research, surveys, focus group discussions, and data analysis.

Market research is an important part of any business strategy. It helps in finding out what the customers want and what their needs are. When you start your business from scratch, it is advisable to get some market research done before you start marketing your products or services.

Our experts can help you find out what your target audience wants from you so that you can provide them with the best service possible. Our team of researchers will also give you valuable insights on how to improve the quality of your service or product by conducting surveys and focus groups discussions with your target audience.

Novatia consulting is a company that helps businesses to conduct market research, track trends, and understand the needs of their customers.

Market research companies in Jos has been around for more than a decade and have helped clients like Coca-Cola, Nestle, Microsoft, and Walmart.

Market research agencies in Jos are also known as market intelligence companies. They help businesses to find out what people want so they can improve their products or services. The company’s focus is on qualitative and quantitative research that helps businesses make better decisions.

Best Market Research Company in Jos

Novatia consulting is a market research company in Jos which provides qualitative and quantitative research services to clients.

Novatia Consulting is the Best Market Research Company in Jos. They have a team of seasoned professionals who provide high-quality market research services to their clients.

Novatia Consulting is a market research company in Jos. They have been providing market research services to the world’s top companies for over 20 years.

Novatia Consulting is one of the best market research agencies in Jos. They offer a wide range of services from market research, surveys, and social media monitoring to marketing intelligence and brand strategy.

Novatia Consulting provides market research services in Jos. They offer a wide range of services that include data collection, data analysis and market intelligence.

Novatia Consulting is the best market research company in Jos. It was founded by a group of experienced professionals with over 10years of experience from various industries including banking, oil and gas, telecoms, retail and more.

Novatia Consulting has offices across Jos with dedicated teams for each region. They have been able to provide the most comprehensive market intelligence to their clients through the use of their interactive online platform that allows clients to get up-to-date insights on the local industry trends and opportunities.

The company’s team members are highly specialized in different fields such as quantitative research, qualitative research, data analytics and more

  1. Advertising and Promotion Research Studies
  2. Promotion Research
  3. Film Evaluation Test (FET)
  4. Media Research
  5. Pre & post Advertisement tests
  6. Ad – Hoc
  7. Readership surveys
  8. Dip Stick Studies
  9. Business Intelligence services
  10. Quantitative Research services
  11. Qualitative Research & Insights services
  12. Corporate and Employee research studies
  13. Corporate Image Studies
  14. Desk Research services (Secondary Research)
  15. Product and Packaging research studies
  16. B2B research studies
  17. Trade Audit
  18. Partner Identification
  19. Industrial Market research studies
  20. Feasibility studies
  21. Techno Economic Viability (TEV) Study
  22. Macro Economic Studies
  23. Need Assessment
  24. Potential Estimation
  25. Market Assessment
  26. Prognostic Studies
  27. Due Diligence
  28. Sourcing Strategy
  29. Customer satisfaction research studies
  30. Real time customer tracking
  31. Real time customer feedback
  32. Strategic Market Research Studies
  33. Concept
  34. Understanding Consumers
  35. Investigating market
  36. Developing concept
  37. Development
  38. Refining product/ service
  39. Positioning studies
  40. Naming studies
  41. Visual Identity
  42. Communication
  43. Packaging studies
  44. Advertising studies
  45. Refining communication
  46. Merchandising studies
  47. Relationship
  48. Customer Tracking studies
  49. Trends
  50. Redesigning studies
  1. Brand research studies
  2. Consearch (Consumer Research)
  3. Brand name connectivity
  4. Brand Name & Logo Tests
  5. Brand image correlation studies
  6. Brand Assessment Studies
  7. Brand Profiling studies
  8. Brand equity studies
  9. Consumer attitude research
  10. Diagnostic research (Diagnosing reasons for switchers)
  11. Purchase behavior studies
  12. Consumer profiling studies
  13. Product Test
  14. Concept Test
  15. Package Studies
  16. Market segmentation
  17. Usage & Attitude Studies
  18. Track Studies
  19. Distribution, Channel & Retail Research
  20. Mystery Shopper Insights (MSI)
  21. 360’ Consumer Products & Services
  22. Mystery Testing Services
  23. Location research studies
  24. Retail Management Studies
  25. Retail Audits
  26. Dealer studies
  27. Marketing Effectiveness Audit
  28. Business Opportunity Identification
  29. Tactical Assistance
  30. Pricing Research Studies
  31. Pricing Sensitivity
  32. Market Intelligence services
  33. Competitive Research studies (Competitors mapping)
  34. Multi – Cultural Research
  35. Election Research
  36. Opinion Polling
  37. Political and Social Research
  38. Rural Market Studies
  39. Industry structure & competition mapping

1. Quality Research using State of Art Tools and Techniques

A. Fieldwork Quality

We believe that quality of fieldwork is the foundation of a high quality research, hence we focus on accuracy in implementing the research methodology as planned with experienced interviewers, back – checkers and operations across the different methodologies Paper and Pencil Interviews Computer Aided Telephonic Interviews and Computer Aided Personal Interview.

B. State of Art Tools and Techniques

We apply advanced analysis to provide insights not just numbers, for example: Multivariate analysis allowing for in – depth understanding the relations between the variables yielding the optimum results. Examples include Principal component analysis, regression analysis, and correspondence analysis, among others.

MX software supporting market research and sensory analysis tools such as Penalty Analysis, TURF analysis, among others.

C. Quality Checking Approach

We employ strict quality checking approach

  • For all types of Studies : Prior to fieldwork we do extensive field brief training, mock calls and pilot testing.
  • For Face to Face Interviews:
  • 50% back check for all the questionnaires (vs ESOMAR standards of 30%), along with 10% accompanying interviewers.
  • Regional back checkers ensuring daily checks for best quality.
  • 100% scrutinized questionnaires.
  • For Mystery Shopper
  • Supervisors accompany the interviewers at least 50% of their visits.
  • Cards / Photos / Receipts are attached with Mystery shoppers questionnaires.
  • Random visits are done by supervisors / back – checkers for a sample stores visits done by the Mystery Shoppers in the same day to ensure high accuracy.
  • For Computer Aided Telephonic Interviews
  • Available Auto dialer to call randomly from the database.
  • All the phone calls are recorded for later quality checks.
  • Supervisors listen to most of the interviews done by the interviewers live to provide feedback.

2. Speed and scalability in Research Execution

We have flexible and easily scalable workforce and facilities:

  • For CATI : We have an access to extra call center facilities that can go up to 35 – 40 extra seats based on urgency of ad – hoc research needs.
  • For Face – to – Face Interviews and Mystery Shoppers : We have up to 40 experienced field work interviewers and a number of supervisors and quality checkers. Regional field work teams enabling any large scale regional on timely manner

3. Top – Notch team Balancing Robust Category Understanding and Deep Research Expertise

Extensive research experience covering primary and secondary data allowing for efficient tackling of the business challenges.

Our fieldwork team has extensive years of experience working with different global research firms, handling ongoing complicated trackers nationwide across different industries.

4. Best Value for your Research Budget

Given local and international tough market conditions, research budgets are being challenged to offer the best value at lowest costs. We understand this challenge, and we are structured to offer the best value. We have minimal overheads ensuring low administration costs for any contracted research.

Without compromising on quality, we enable you to do more with your research budget.

  • Consumer / Physician Panelist studies

How to conduct market research research in Jos

Market research is the process of gathering information about a market or a product to help companies make informed decisions. Market research can be done in-house or outsourced to market research companies in Jos.

Companies usually use market research services to find out what their competitors are doing, what the consumers want, and how they can improve their products and services.

Market research is the process of gathering information about a market or potential markets to help companies make informed decisions about how and where to expand, or even whether to enter a new market.

Market research is an important tool for businesses, as it helps them identify opportunities and risks before making investment decisions. Market research also helps companies understand the needs of their target audience, which in turn helps them offer products that are relevant and attractive.

There are many market research services available in Jos. One of the most popular ones is conducting focus group discussions with your target audience. Focus groups allow you to get insights from your target audience on their likes, dislikes and future needs. You can also conduct surveys online through social media platforms like Facebook or Instagram.

Market research is a key component in the growth of any business. A market research agency helps companies conduct market research in Jos. This can be done through surveys, focus groups, and more.

Market research services are an important part of any business. Market research services help companies to identify their target audience and find out what they want. They also help companies to design effective marketing campaigns that will be successful in Jos.

Some of the key advantages of using market research services include the fact that they are cheaper than conducting a survey on your own, they provide a better understanding of your target audience and you can get insights on how to improve your product or service for them.

Novatia Consulting your preferred Market research partner in Jos

Novatia Consulting is the leading market research agency in Jos. With a team of experienced and professional market research experts and consultants, we provide our clients with the best market intelligence services.

Novatia Consulting is your preferred Market research partner in Jos. We offer a wide range of services that meet all your needs. We offer customized solutions to suit your budget and requirements.

With our vast experience, we have created a niche for ourselves as one of the leading Market Research agencies in Jos that provide superior service at affordable prices.

Novatia Consulting is your preferred market research partner in Jos. We offer market research services that are tailored to meet the needs of your business.

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